The Art of Curating (It’s a Learned Skill)

I give this advice to friends all the time, especially when they’re at the beginning of something — newly engaged, redoing their home, figuring out their style. Curating is a skill. And it’s one you learn by doing.

Take Pinterest, for example. When you first start pinning, don’t overthink it. Create a broad board. “Wedding inspo.” “Home ideas.” No categories yet, no rules. Just save what catches your eye.

After a while, go back and look at the board as a whole. Patterns start to reveal themselves quickly. You’ll notice what you’re consistently drawn to — certain moods, colors, shapes, feelings. You’ll also notice what doesn’t belong. The pins that felt right in the moment but don’t actually align.

That’s when you pause.

This is the part most people skip: refining. Go back slowly. Delete what doesn’t fit the emerging vibe. If you have multiple pins saying the same thing, keep the strongest one. The one that really captures it. Less, but better.

That’s curation.

And it applies to everything — weddings, interiors, outfits, personal style, even the way you move through life. First you allow yourself to explore. Then you edit with intention.

Taste isn’t about having more options.

It’s about knowing what to keep.